October 11, 2021
So we've got some really exciting news to share with you! You can now find us in select JCPenney stores!!
This is exciting for us for so many reasons!
First, we are launching with 39 other brands owned by Black & Brown beauty leaders with our fearless retail partners, Thirteen Lune! You may or may not have heard of Thirteen Lune but please do check them out. They exist to create an avenue for Black & Brown-founded beauty brands that craft products for everyone. We've partnered with them online since 2020 and we are excited to follow them on this new adventure with JCPenney Beauty!
Second, we launch on jcp.com and in 10 stores this year, with rollouts planned across all remaining stores by 2023!!!
Third, this is our very first (of many to come, we hope) major in-store retailer launch and we couldn't be more pleased to be working alongside the 170+ amazing brands that form the collective of the new JCPenney Beauty!
PS - Do you spot the Bossy Cosmetics products on the shelf in this photo???
|JCPENNEY BEAUTY STORE LOCATIONS|
|Battlefield Mall||2821 S. Glenstone Ave. Suite 200, Springfield, MO 65804|
|Crossroads Center||4101 W. Division St., Suite 96, Saint Cloud, MN 56301|
|Eastwood Mall||5555 Youngstown-Warren Rd., Niles, OH 44446|
|Fairlane Town Center||18900 Michigan Avenue (US 12), Dearborn, MI 48126|
|Greenville Mall||714 Greenville Blvd. SE Suite 200, Greenville, NC 27858|
|La Plaza Mall||2200 S. 10th St., McAllen, TX 78503|
|Posner Commons||6200 Grandview Parkway, Davenport, FL 33837|
|Town East Mall||6000 Town East Mall, Mesquite, TX 75150|
|Trumbull Shopping Park||5065 Main St., Trumbull, CT 06611|
|Whittwood Shopping Center||15740 Whittwood Lane, Whittier, CA 90603|
JCPenney is partnering with like-minded beauty brands to promote diversity in beauty and ensure everyone is represented and taken care of. From gender, age, race, size, hair type, or beauty regimen, everyone will feel welcome in the store and be able to find products for their needs.
I am looking forward to visiting several of these stores over the next few months and if you are in the area, please stop by, shop some awesome products, take a photo AND SEND TO US PLEASE!!!
As you can imagine, we are excited about this launch and look forward to a beautiful partnership with Thirteen Lune and JCPenney Beauty.
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